Veronika and Danny from YOTH (Yarn on the House) the brother and sister team visited the Yarn Thing podcast with Marly Bird today. I believe this is the first set of siblings as guests Marly has hosted, which exciting but YOTH yarns have been so HOT everyone is talking about them.
Marly saw their booth at Stitches West, loved their booth and saw they were running out of yarn! They are a modern thinking, family run company that really makes watching them fun. Check out this video from ONE DAY at Stitches Texas that they created.
Veronika is Big Sister and Danny is Little Brother. Their family immigrated here from the Czech-Republic before Danny was born. A couple of years ago, Veronika, who had been a billing manager in Corporate America, approached Danny and asked if he would come to work with her company either as an employee with a little paycheck or as a co-owner with no paycheck. Of course he took the second option! The business is really based on Veronika’s passion for knitting, but everyone in their family helps out. Dad made the display pieces for the booth, Veronika’s husband helps out with graphics and web developement, Danny’s girlfriend helps out, Veronika’s daughter models occasional and all of this is still based out of her house.
In fact the company began by dying yarns in Veronika’s kitchen and then the garage (they shared that sometimes there was dye production going on and sometimes craft beer brewing by Veronika’s husband was happening on the gas burners out there). Their color pallette being more unisex, is subtle and muted, Veronika says is not anything new. Even though they don’t dye themselves anymore, working with the folks who does it for them they are able to maintain their love of hand-dyed and offering it to their customers.
Their yarn lines are Big Sister (DK weight) and Little Brother (Fingering weight) are a Merino Cashmere Nylon blend, and recent additions Father and Mother (a Worsted and DK weight rambouillet or French Merino yarns) but all American grown. They have high standards for what they want to work with and provide to their customers.
YOTH yarns are sorted into palettes, Raw, Fresh and Juicy, and when you find colors in the palettes you like, you can choose from the different lines mentioned above. There are a few shops that have begun to offer the yarns as part of their inventory, click here to see if any are near you, and come back to see if new shops are added.
Veronika has a few designs she’s created and listed in Ravelry, and Ravelry Group you may wish to check that out as well. You can follow YOTH via their website www.YOTHyarns.com and their blog, they are also on Pinterest and Instagram.
If you missed getting to hear this live, you can still catch the episode as an archive: https://www.blogtalkradio.com/yarnthing/2015/12/15/veronika-and-danny-from-yoth or in iTunes.
There is nothing more important to me than my family. I knit for them because I love them all so much. I would love to win a gift certificate for your beautiful yarn so I can start on next year’s Christmas presents for my family.
I enjoyed listening to the show today and learning about how Yoth is truly a family business! I am a newbie to Yoth Yarn and already love it. I mainly knit for my family and close friends and know that a project knit with Yoth will be cherished! A gift certificate to make another purchase would be awesome!
Another great podcast and I got to listen live today! I normally put family first but I put off my grocery shopping trip (with small children) to listen to the show when I realized it was about YARN! Didn’t think I could drive, listen and juggle the little ones. Loved hearing their story and the yarn sounds like it would feel amazing. Added to my list of things to try. =)
I loved this episode! I’ve heard of YOTH yarns but haven’t found an LYS that carries it. I’m most encouraged that two family members can get along well enough to have a business together. Looking foward to trying the yarn someday.
YOTH Yarns are some of my absolute favorites. I feel lucky that it is a “local” yarn for me. Tolt Yarn and Wool is my go-to spot for all wonderful yarny things, including YOTH. I loved hearing about the family aspect of their business; it makes me feel even better about buying their product.
What an inspiration your family story is for me to hear. It is a wonderful holiday story full of hope that you two watched your parents work as entrepreneurs and could work out the details to start your own business. I was able to see your booth at Stitches South this past April. I loved looking at your yarn and hope to purchase and try it out!
I absolutely love how involved their family is in the production of this yarn. I have never heard of them before now. I will definitely be checking them out. Thanks so much for the podcast!
It’s always inspiring to hear of a family pitching in working together for the success of a couple of its members… And to the benefit of us yarn lovers!
I really enjoyed listening to the podcast with Veronika and Danny from YOTH (Yarn on the House). It’s so nice when family can get along well enough to run a successful business together. I wish them the best of luck and am anxious to try their yarn.
Thanks for another great episode. I hadn’t heard of YOTH yarns before and I loved hearing their story. I love that they are a brother and sister team, reminds me a lot of me and my brother! I love family run businesses. Thanks for sharing with us!
I mostly yarn craft for my family. Sometimes friends but mostly the family. This was a lovely interview to listen to. Thanks for introducing me to another great bunch of yarn folks.
Great podcast and I visited their website after listening. Beautiful yarn and I love how it’s a fan ly affair.
As always, THANK YOU to Marly and Tammy for a great podcast. I loved learning about Veronika and Danny from YOTH and the family business. I went to the website and was BLOWN AWAY by the sophisticated color palette and the story of how the color families were created. It’s really exciting to learn about this new (to me) yarn!
Loved listening to the brother and sister working together, having a yarn business. Family is so important. Would love to win their yarn.
Absolutely wonderful show. It was great to hear from yarn on the house. If I win the gift certificate, I am going to buy some yarn to make things for my family.
So happy to get to hear Veronika & Danny chat with you. I have been a fan of Veronika’s long before she started the yarn company; I followed her blog as well. YOTH is a fabulous example of a strong family working together. I look forward to watching the company bloom.
What a wonderful family business! I was not familiar with their yarn but now I am looking forward to try it. Love their colors!
I love hearing the story about how YOTH started. This is a new to me yarn store and I would love to try their yarn.
I look forward to spending time with my family for the holidays.
I enjoyed hearing your story. It’s great that you have the support of your family to jump in and work with you on this new venture. I’ll be checking to see if my LYS has your yarn.
I have been interested in YOTH yarns, and learned alot about how the company started and about your family involvement on today’s podcast! Can’t wait to try the yarn;)
This is my first time hearing of YOTH Yarns! I love that they’re family owned and operated – a legacy in the making! Looking forward to shopping with them soon!
Great interview with Veronika and her brother Danny. Their interaction with each other is inspiring for me to possibly try a family project. I have never had the opportunity to try their YOTH yarns and I would love to give it a go. This is the season for all things to be about family and I love listening. Thank you, Marly, for a great podcast and a great year full of wonderful interviews.
Thanks for introducing me to YOTH yarns. It is refreshing to hear the real story of a successful family based business. Family first!
Loved the show! It’s so interesting to hear a brother and sister getting along and working together. There may be hope in my family as well. I would love to see these yarns in person.
I so enjoyed this interview. Not only is another yarn exciting but a family business gives it a whole new dynamic. An opportunity to try out their yarn with such a generous gift certificate would be wonderful.
I adore YOTH yarns! It was great listening to Veronica and Danny and hearing how everything started. Most of what I knit is for my beloved family. Currently on the needles is a sweater for my big sister, knit in big sister, rather appropriate 🙂
I loved hearing the backstory to YOTH yarns, and learning about its family connections.
hotknitter on Rav
I’ve been following YOTH for years, but didn’t know it was a family business! How neat!
I love that this family is working together to make dreams come true. Family knitting is the best knitting. Thanks for the introduction to another great company.
I really enjoyed hearing about this small family owned business. How lucky to get to work with you sibling in a labor of love ball the best to you both. I can’t wait to try this yarn out!
Great podcast! I grew up in a family owned business and know first hand how rewarding it can be! I need to get my hands on some YOTH yarn!
I love YOTH yarns and their whole aesthetic… I loved their comments at Stitches West last year on the different roles the whole family plays in the business and you can’t help but smile at the family-theme yarn names. Fingers crossed… would love to win!
Another great podcast! It was great to hear about a family run business in my own state! Need to find the closest store that carries their lovely colors.
I love knitting with YOTH yarn, and I found it so interesting to hear about Veronica and Danny’s business and all the support that the whole family provides to make their company a success. Thanks for a great episode!
I truly enjoyed learning about YOTH. Veronika & Danny have a wonderful family business that I will definitely be supporting with my yarn-slush-fund dollars!
I loved hearing about this relatively new yarn company. They are new to me. It sounds as if these two young entrepreneurs have wonderful family support for their business. I wish them much success and I can’t wait to try their yarn.
Such a great interview. It was obvious to all that their success is based on the strength of their family values. I loved it when Danny said their father made them talk out their problems and not let them fester. Looking forward to meeting them at a future yarn show.
The holidays make me value my family even more. I watched and helped my father with a family run business, it is a lot of work. It is great to see the sibilings having such success, can’t wait to check out their yarn.
What a cool family business! You both sound so happy with what you are doing. I look forward to trying your yarn.
Very interesting interview with Danny and Veronika. They sound like a real close-knit family. (Yes pun intended). I like that they are able to work together and grow YOTH as a brand. Their yarn colors are so beautiful! I would love to give them a try.
I have admired the YOTH booth at Stitches (so unique and inviting), and was in awe of the crowds they drew. (In fact, I ended up holding off on a purchase since many colors were out!) I’m very interested in watching this family-run business grow, and was happy to hear more about their back story.
Always nice to see a family-run business!
The show today was wonderful. I listened to it after my family left for the holidays.
I love how involved their family is in the production of this yarn. I have never heard of them before. I will definitely be checking them out. Thanks so much for the podcast.
I can relate to the close brother-sister relationship that Veronika and Danny have- it was wonderful to listen to how they’ve created a family business. I’m very close with my “little” brother too and wish we could work together too. The business and yarn sound like a dream!
As usual Marly, great episode!! I really enjoyed this interview and what a great story about family working together. I have been oggling YOTH yarn via Instagram for a while now, it is just beautiful.
How lovely to hear about a truly family run business, and one doing so well. Thank you for the interview.
I visited your booth at Stitches Texas and loved it. Didn’t know it was a family business.
Their yarn sounds great and so nice that it is a family business. I’ve been catching up on pod casts so I hope I’m not too late to be in the drawing for their very interesting yarn.
This was the first time I heard of YOTH. I am very interested to try their yarns. I have three sisters and one brother and we are all spread across the country, so I really enjoy knitting gifts for my family so they know I that I am thinking of them!
I’d heard of YOTH but didn’t realize it was a family owned and run business. MUST try their yarns.
I would love to one day have a family yarn business as well. Veronika and Danny are my inspiration.
How wonderful it is that a family can not only work together but better still that they get along for one common cause.